Client

Marabou is a beloved Swedish chocolate brand launched in 1916, renowned for its creamy milk chocolate and iconic yellow packaging, instantly recognizable across Scandinavia.

Deliverables

I developed creative concept ideas and executed the realization of packagings, including the modernization of current packs while respecting the unique assets. My work ensured seamless alignment with Marabou's new visual identity, playful, vibrant, bold and maintained rigorous consistency of brand assets across the entire range, strengthening its iconic appeal.